Brand activations & BTL
Introduce shoppers to your product through tastings, sampling, demonstrations and personal conversations.
Explore serviceYour brand.
Closer
to people.
Brand activations, events and research throughout Ukraine. From a first encounter with your product to a hands-on experience.
In-store activationsPromotional staffBrand eventsMarket research
Capture attention.
Make a connection.
Introduce a product, engage an audience or understand your customer. We help you choose a format that fits your objective.
Promoters & promotional staff
Recruit promoters, consultants and supervisors for activations, exhibitions and events.
Explore service
Leafleting & advertising distribution
Bring your message to the right audience on the street, in shopping centres, residential buildings and partner deliveries.
Explore serviceSales promotions & loyalty
Give customers a reason to choose your product, come back and stay connected to your brand.
Explore service
Event management
Create openings, launches, corporate and business events, from the first idea to welcoming your guests.
Explore service
Entertainment & event decoration
Bring events to life with hosts, shows, children’s entertainers, mascots, interactive activities and venue decoration.
Explore service
Merchandising
Keep your products visible and available through shelf presentation, availability checks and point-of-sale materials.
Explore service
Market research
Quantitative and qualitative research, social surveys, focus groups and mystery shopping. Understand audiences, service and retail locations throughout Ukraine.
Explore serviceExperience you
can see.
Real activations from the Promo Group portfolio. Photos and descriptions from our agency archive.
An event that brings people together
A host, conversations with guests and shopping centre activities. A space for people to connect with a brand.
EVENTS & ACTIVITIES
A first taste of the brand
Visitors discover drinks and talk to the promotional team at a dedicated tasting stand.
TASTINGS · SPRAGAA moment to remember
A mascot, a branded team and festive decorations create a visible point of contact with guests.
MASCOT CHARACTERSBy your brand’s side
since 2005.
Promo Group organises promotional campaigns, events and market research for businesses. We handle staff recruitment and training, materials preparation, coordination and reporting.
We work across Ukraine, from local activations to projects running in several cities at once. We combine our team’s experience with attention to detail at every stage.
Our partners
Companies and brands we have worked with.
- ESTEL
- Дискаунт
From your brief
to the event.
- 01
Understand the brief
Your product, audience, cities, timing and activation objectives.
- 02
Agree the plan
The format, scope, budget and approach to measuring results.
- 03
Prepare and deliver
Staff, training, materials and coordination at the location.
- 04
Review the work
Reporting in the agreed format and a discussion of next steps.
A few useful answers.
What budget do I need?
Costs depend on the format, number of locations, duration and team size. Tell us what you are planning so we can discuss the scope and prepare a proposal.
Which cities do you cover?
We work across Ukraine, from local promotions to projects running in several cities at once. We select the team, prepare materials and coordinate delivery at every location.
Can I book promotional staff only?
Yes. We can discuss recruitment and training as a separate service, or as part of a complete activation.
What should I include in my first message?
Your brand or product, objective, preferred cities and dates. Include an indicative budget or an existing brief if you have one.
Let’s make
the first connection.
Tell us about your product, cities and preferred dates. We’ll discuss the format and scope.
Email us your briefThe button opens your email app.